Sharks Fans

• The Sharks averaged 99.9% attendance in 2010-11 regular season
• The Sharks sold out 40 out of the 41 regular season home games
• Northern California NHL fans have the highest household income among the major sports leagues in the Bay Area
• 81% of Sharks attendees are between the ages of 18 and 54
• 49% of Sharks attendees have 1-4 children in the household

Source:  Scarborough San Francisco DMA 2010 Release 1